The Typical Mistakes Firms Make When Launching a New Service

Jun 9, 2019 | Marketing Strategy

Many professional services firms run into mistakes when they try to launch a new service, most of which could be a avoided with a little due diligence. Jason and Jeff discuss what due diligence should look like and how it can help firms avoid a lot of wasted time, energy and money.

Resources Mentioned in this Episode

Comedy & Tragedy: Leveraging 4 More Story Plots in Your Marketing Activities
6 Tips for Assessing Growth Opportunities in Professional Services Firms
Why Your Marketer Doesn’t Understand Your Firm’s Business

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