by Jeff McKay | Sep 29, 2023 | Culture, Growth
From automating interactions at the drive-thru to writing website content, AI is taking the world by storm. In this episode, Jason and Jeff explore the strategic marketing implications of the latest news on generative AI. Podcast: Play in new window |...
by Jeff McKay | Sep 13, 2023 | Culture, Growth
There’s an inherent dysfunction that keeps firms from reaching their full growth potential. Jason and Jeff revisit one of the podcast’s earliest episodes to discuss what’s changed. And, what’s stayed the same. Podcast: Play in new window |...
by Jeff McKay | Aug 28, 2023 | Brand Strategy
The marketing world is all “atwitter” about X. Was this rebrand a brilliant move? Or a colossal mistake? What can professional service firm leaders and marketers learn from the strategy? Podcast: Play in new window | DownloadSubscribe:...
by Jeff McKay | Aug 11, 2023 | Culture
Some strategy firms lack a sound business strategy. Some HR consulting firms lack effective people discipline. Why do firms struggle to apply their expertise to their own businesses? Podcast: Play in new window | DownloadSubscribe:...
by Jeff McKay | Jul 24, 2023 | Culture
Jeff and Jason break down what it takes to build a truly unique professional services firm client experience and offer examples of firms leading the pack. Podcast: Play in new window | DownloadSubscribe:...
