How Generative AI is Making Productization More Urgent with Eisha Armstrong of Vecteris

Apr 12, 2024 | Growth, Marketing Strategy

For years firms have pursued productization strategies to drive efficiency or create repeatable revenue. AI is making the need to productize one of survival. Learn why and how to respond.

Resources Mentioned in this Episode

Vecteris
Eisha Armstrong on LinkedIn
Productize: The Ultimate Guide to Turning Professional Services into Scalable Products
Fearless: How to Transform a Services Culture and Successfully Productize

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