{"id":683,"date":"2020-02-27T19:51:08","date_gmt":"2020-02-27T19:51:08","guid":{"rendered":"https:\/\/ino.kqy.mybluehost.me\/?p=683"},"modified":"2020-02-27T19:51:08","modified_gmt":"2020-02-27T19:51:08","slug":"thought-leadership-sales-enablement","status":"publish","type":"post","link":"https:\/\/rattleandpedal.com\/staging\/2211\/thought-leadership-sales-enablement\/","title":{"rendered":"Shifting Thought Leadership from Brand Building to Sales Enablement"},"content":{"rendered":"\n<p>Why and how firms need to put more focus on activating thought leadership in the sale and inside client relationships.<\/p>\n<iframe loading=\"lazy\" src=\"https:\/\/player.blubrry.com\/?media_url=https%3A%2F%2Fmedia.blubrry.com%2Frattlepedal%2Fcontent.blubrry.com%2Frattlepedal%2FRattle_And_Pedal_Episode_63.mp3&amp;modern=1&amp;podcast_link=https%3A%2F%2Frattleandpedal.com%2Fstaging%2F2211%2Fthought-leadership-sales-enablement%2F#mode-Light&border-1d7cdf&progress-8224e3\" scrolling=\"no\" width=\"100%\" height=\"165\" frameborder=\"0\" id=\"blubrryplayer-1\" class=\"blubrryplayer\" title=\"Blubrry Podcast Player\"><\/iframe><p class=\"powerpress_links powerpress_links_mp3\" style=\"margin-bottom: 1px !important;\">Podcast: <a href=\"https:\/\/media.blubrry.com\/rattlepedal\/content.blubrry.com\/rattlepedal\/Rattle_And_Pedal_Episode_63.mp3\" class=\"powerpress_link_pinw\" target=\"_blank\" title=\"Play in new window\" onclick=\"return powerpress_pinw('https:\/\/rattleandpedal.com\/staging\/2211\/?powerpress_pinw=683-podcast');\" rel=\"nofollow\">Play in new window<\/a> | <a href=\"https:\/\/media.blubrry.com\/rattlepedal\/content.blubrry.com\/rattlepedal\/Rattle_And_Pedal_Episode_63.mp3\" class=\"powerpress_link_d\" title=\"Download\" rel=\"nofollow\" download=\"Rattle_And_Pedal_Episode_63.mp3\">Download<\/a><\/p><p class=\"powerpress_links powerpress_subscribe_links\">Subscribe: <a href=\"https:\/\/rattleandpedal.com\/staging\/2211\/feed\/podcast\/\" class=\"powerpress_link_subscribe powerpress_link_subscribe_rss\" target=\"_blank\" title=\"Subscribe via RSS\" rel=\"nofollow\">RSS<\/a><\/p><!--powerpress_player-->","protected":false},"excerpt":{"rendered":"<p>Why and how firms need to put more focus on activating thought leadership in the sale and inside client relationships. 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