Jason Mlicki
Jason is Principal of Rattleback, a recognized leader in professional services marketing.
How many firms are using AI? What platforms are they using? How are the most effective firms using AI to drive their thought leadership programs? Jason breaks down his latest thought leadership research. Podcast: Play in new window | DownloadSubscribe: Google Podcasts | RSS
Jason is Principal of Rattleback, a recognized leader in professional services marketing.
In our first video podcast, Greg Baugues shows listeners just what you can do with tools like ChatGPT, Midjourney, and more to drive your personal productivity. Podcast: Play in new window | DownloadSubscribe: Google Podcasts | RSS
Professional services firms have the most to lose and the most to gain from AI. Getting your firm and your clients ready is the first step. What does it take? Podcast: Play in new window | DownloadSubscribe: Google Podcasts | RSS
Over 99% of AI deployments to date have been focused on personal productivity. David DeWolf shares how firms can unlock higher layers of operational and strategic value in their AI investments. Podcast: Play in new window | DownloadSubscribe: Google Podcasts | RSS
From writing code to amping up call centers to a virtual wingman — Michelle Swan joins us to talk about how services firms are using AI to drive value internally and with clients. Podcast: Play in new window | DownloadSubscribe: Google Podcasts | RSS
Jeff and Jason kick off a new series exploring current and future uses of generative AI in professional services. What are the opportunities and risks of its adoption? Podcast: Play in new window | DownloadSubscribe: Google Podcasts | RSS
The best way to build relationships at scale is with email marketing. Acclaimed email expert, Ian Brodie, joins Jeff and Jason to share his thoughts on how to cut through the noise and “unsnooze your prospects’ inbox.” Podcast: Play in new window | DownloadSubscribe: Google Podcasts | RSS
When you’re missing your revenue targets it’s tempting to chase shortcuts — quick fixes like an aggressive cold email outreach program. Yet, usually, success in the short term requires taking the long view. Podcast: Play in new window | DownloadSubscribe: Google Podcasts | RSS
DCM Insights founding partners, Matt Dixon and Rory Channer, share the findings of their latest research on what the top pro services partners do differently to drive business development success. Podcast: Play in new window | DownloadSubscribe: Google Podcasts | RSS
From automating interactions at the drive-thru to writing website content, AI is taking the world by storm. In this episode, Jason and Jeff explore the strategic marketing implications of the latest news on generative AI. Podcast: Play in new window | DownloadSubscribe: Google Podcasts | RSS
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