Jeff and Jason argue -- literally this time -- on how firms should think about investing in the web. Custom vs "out-of-the-box." Internal vs outsourced. The gloves are off.
Digital Marketing
Delving into digital tools and tactics that elevate online presence and engage prospects in the professional services space.
Video Killed the…Blogger
Cisco tells us that 80% of total Internet traffic is video. Jason and Jeff discuss what's driving the video explosion and the 7 types of videos firms need to market themselves successfully.
Who Run Bartertown? Google…Google Runs Bartertown (and Everything Else)
As the central node on the world's information network, Google has literally re-shaped the way we think. In this episode we talk about the role of Google in professional services marketing and how the technology is evolving to be even more useful for marketers yet...