How Generative AI is Making Productization More Urgent with Eisha Armstrong of Vecteris

by Jeff McKay | Apr 12, 2024 | Growth, Interviews, Marketing Strategy

For years firms have pursued productization strategies to drive efficiency or create repeatable revenue. AI is making the need to productize one of survival. Learn why and how to respond. Podcast: Play in new window | DownloadSubscribe:...

Automation Domination. Lessons Learned from Efforts to Streamline and Scale 6Sense using AI with Brian Wise, CIO

by Jeff McKay | Mar 29, 2024 | Growth, Interviews

Decoding digital buying signals. Streamlining operations. Brian Wise talks about all this and more including a discussion about where AI is in the business “hype cycle.” Podcast: Play in new window | DownloadSubscribe:...

How Professional Services Firms Are Using AI in Their Thought Leadership Programs

by Jeff McKay | Mar 15, 2024 | Growth, Thought Leadership

How many firms are using AI? What platforms are they using? How are the most effective firms using AI to drive their thought leadership programs? Jason breaks down his latest thought leadership research. Podcast: Play in new window | DownloadSubscribe:...

Using AI to Drive Personal Productivity with Greg Baugues

by Jeff McKay | Mar 1, 2024 | Growth

In our first video podcast, Greg Baugues shows listeners just what you can do with tools like ChatGPT, Midjourney, and more to drive your personal productivity. Podcast: Play in new window | DownloadSubscribe:...

Assessing How Ready Your Firm and Your Clients Are For AI with Peter Buer and Courtney Baker of Knownwell

by Jeff McKay | Feb 9, 2024 | Growth, Interviews, Thought Leadership

Professional services firms have the most to lose and the most to gain from AI. Getting your firm and your clients ready is the first step. What does it take? Podcast: Play in new window | DownloadSubscribe:...