The Original Professional Services Marketing Podcast

With Jason Mlicki and Jeff McKay

Latest Episode

The Tercera 30 Market Movers and Partners with Bill Magnuson, Co-Founder and CEO of Braze, and Michael Burton, Co-Founder and CEO of Stitch

What does a great software + services firm partnership even look like? Bill Magnuson of Braze and Michael Burton of Stitch show us, real-time.

Episodes

Our Leadership Heroes

Leaders have a HUGE impact on our work and lives. A firm's culture drives its growth and leaders drive the culture. These are the special people who have inspired and taught us to be leaders.

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How Fear Inhibits Growth in Professional Services

Fear is the elephant in the room of many professional services firms, fear of not knowing an answer, looking stupid, making a mistake, or "failing" in some way. Jeff Munn, a recovering consultant turned leadership coach, tells us how to recognize and address this...

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The Risks and Rewards of ESG Positioning

Environmental Social, and Governance (ESG) may not be the simple, straightforward trend you think it is. How you position your firm's relationship to each area presents rewards and risks to your brand and firm's performance. Have you defined the risks and rewards for...

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Divergent Thinking on Marketing Professional Services Firms

Jason Mlicki and Jeff McKay explore growth, marketing, and professional services in this engaging weekly podcast. They tackle the challenges faced by practice leaders and marketers, sharing unfiltered opinions on what not to do, the pitfalls of marketing, and the realities of the industry. With executive guests and industry experts regularly joining, listeners gain valuable insights and experiences, all presented with humor and a pragmatic perspective from two seasoned professionals.