by Rattleback Admin | Jan 13, 2020 | Brand Strategy
What constitutes great design? Why does it matter? And, why should professional service firms care? Podcast: Play in new window | DownloadSubscribe:...
by Rattleback Admin | Jan 2, 2020 | Marketing Leadership
Marketers and practice leaders need to learn to get along. In this episode, Jason and Jeff discuss how to make that happen. Podcast: Play in new window | DownloadSubscribe:...
by Rattleback Admin | Nov 12, 2019 | Thought Leadership
Jason and Jeff finally agree on something. If you want to be seen as an expert, you have to produce intellectual capital. Writing may not be your strength, but professional services experts must write. Here’s why. Podcast: Play in new window | DownloadSubscribe:...
by Rattleback Admin | Nov 4, 2019 | Marketing Leadership
As usual Jeff and Jason disagree. This time over if, and when, a marketer should be a member of a firm’s senior leadership team. Podcast: Play in new window | DownloadSubscribe:...
by Rattleback Admin | Oct 21, 2019 | Culture
Have you ever heard something along these lines said in your firm? Jeff and Jason jump into the many reasons why clients make decisions that seem as irrational. Podcast: Play in new window | DownloadSubscribe:...
